travel counsellor job description

Travel Counselor Job Description [Updated for 2024]

In the era of global connectivity, the role of travel counselors has never been more crucial.

As the world becomes increasingly accessible, the demand for knowledgeable individuals who can craft, enhance, and guide our travel experiences grows stronger.

But let’s delve deeper: What’s truly expected from a travel counselor?

Whether you are:

• A job seeker trying to comprehend the essence of this role,
• A hiring manager formulating the ideal candidate,
• Or simply fascinated by the intricacies of travel planning,

You’re in the right place.

Today, we present a customizable travel counselor job description template, designed for effortless posting on job boards or career sites.

Let’s dive right into it.

Travel Counselor Duties and Responsibilities

Travel Counselors are professionals who help clients plan and organize trips, vacations, and travel itineraries.

They are responsible for providing information about travel destinations, accommodations, and transport options, as well as helping clients to make travel arrangements that fit their needs and preferences.

The duties and responsibilities of a Travel Counselor include:

• Providing clients with information about travel destinations, tourist attractions, and local customs and traditions
• Helping clients to plan travel itineraries and make necessary bookings
• Offering advice on travel insurance options and handling insurance claims
• Working with travel service providers such as airlines, hotels, and car rental companies to secure the best deals for clients
• Assisting clients with travel-related problems and complaints
• Managing and updating client records, including travel preferences and special needs
• Keeping up to date with changes in travel regulations, destination information, and travel industry trends
• Organizing and promoting group tours and holiday packages
• Providing assistance in obtaining necessary travel documents such as passports and visas
• Ensuring customer satisfaction by providing excellent customer service

Travel Counselor Job Description Template

We are seeking a knowledgeable and enthusiastic Travel Counselor to plan and sell transportations, accommodations, insurance and other travel services.

This individual should be passionate about traveling, customer service-oriented, and highly proficient in booking systems and procedures.

Travel Counselor responsibilities include advising clients on travel options, coordinating travel details, and resolving any problems that may arise.

The ideal candidate should be able to present and sell suitable travel packages based on clients’ needs and preferences, ensuring a memorable and satisfying travel experience.

Responsibilities

• Plan and sell transportations, accommodations, insurance and other travel services
• Cooperate with clients to determine their needs and advise them on suitable travel options
• Book transportation, make hotel reservations, and collect payment/fees
• Use promotional techniques and prepare promotional materials to sell itinerary tour packages
• Deal with occurring travel problems, complaints or refunds
• Meet profit and sales targets
• Stay informed on the latest industry trends and travel destinations
• Enhance the company’s reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.

Qualifications

• Proven work experience as a Travel Counselor or similar role
• Knowledge of domestic and international travel trends
• Excellent knowledge of computer reservations systems, GDS systems and e-travelling
• Fluency in English; multilingualism is a plus
• Strong sales skills and commercial awareness
• Ability to interact, communicate and negotiate effectively
• Sound knowledge of domestic and international travel regulations
• Degree in Hospitality, Travel, Tourism, Business or relevant field
• Health insurance
• Dental insurance
• Travel allowance
• Paid time off
• Professional development opportunities

Additional Information

• Job Title: Travel Counselor
• Work Environment: Office setting with potential for remote work. Some travel may be required for industry conferences and events.
• Reporting Structure: Reports to the Lead Travel Counselor or Travel Services Manager.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $50,000 minimum to $75,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

What Does a Travel Counselor Do?

Travel Counselors, also known as Travel Agents, primarily work for travel agencies, tour companies, or work as independent consultants.

Their main responsibility is to provide advice, information, and services to individuals and groups who are planning to travel for leisure or business purposes.

They help clients choose their destination, mode of transportation, travel dates, accommodation, and plan and book activities.

Travel Counselors research and compare various travel options to provide the most suitable and cost-effective solutions for their clients’ needs.

This includes booking flights, hotels, car rentals, and arranging tours or event tickets.

They may also assist with travel documentation such as passports, visas, and travel insurance, as well as provide information about local customs, weather conditions, dining, sightseeing, and shopping venues.

Travel Counselors must stay updated on the latest travel industry trends and destinations, and they often need to deal with changes or problems during a trip, such as rescheduling flights or arranging for alternative accommodations.

They are often expected to build strong relationships with clients to understand their preferences and provide a personalized travel experience.

They must also maintain relationships with various industry suppliers such as airlines, hotels, and tour operators.

Travel Counselor Qualifications and Skills

A proficient travel counselor should possess skills and qualifications that resonate with the role, including:

• Excellent communication skills to effectively liaise with clients, understand their travel needs, and provide appropriate suggestions and solutions.
• Exceptional customer service skills to maintain a professional and courteous relationship with clients, ensuring high levels of satisfaction and client loyalty.
• Knowledge of domestic and international travel destinations, accommodation options, transport modes, and tourist attractions to provide comprehensive travel advice to clients.
• Time management skills to efficiently handle multiple client inquiries and bookings simultaneously, ensuring timely completion of tasks.
• Problem-solving skills to quickly identify and address client complaints or issues related to travel bookings or other services.
• Attention to detail to ensure travel arrangements meet client’s specifications and all relevant information is accurately recorded.
• Skills in using travel software and reservation systems to book flights, hotels, and other travel services.
• Knowledge of travel regulations, customs, currencies, or travel advisories to provide accurate information to travelers.

Travel Counselor Experience Requirements

Travel Counselors typically have a background in customer service, sales, or a related field.

Having 1-2 years of experience in a customer service-oriented role, especially in the travel industry, is often preferred for entry-level positions.

This can be gained through internships, part-time jobs, or full-time roles.

In addition to this, they usually have experience with travel planning tools and software.

Knowledge of geography, cultures, and international travel regulations is often required, which can be gained through formal education, self-study, or personal travel experiences.

Candidates with 3-5 years of experience often have a deep understanding of travel logistics, such as booking flights, hotels, and transportation, as well as arranging visas and other travel documents.

They may also have experience handling complex travel arrangements or large group bookings.

Those with more than 5 years of experience may have worked in a supervisory role within a travel agency or in a similar position, managing teams and coordinating with multiple stakeholders.

This experience, paired with a proven track record in customer satisfaction and conflict resolution, can prepare them for leadership roles within the industry.

Furthermore, many experienced Travel Counselors may have specific certifications or qualifications, such as Certified Travel Associate (CTA) or Certified Travel Counselor (CTC) credentials, to highlight their expertise in the field.

Travel Counselor Education and Training Requirements

Travel Counselors usually have a high school diploma or equivalent, although a bachelor’s degree in tourism, hospitality, or a related field is often preferred.

They should have comprehensive knowledge about various travel destinations and the latest trends in the tourism industry.

This can be acquired through coursework or independent study.

Many employers provide on-the-job training that can last from a few weeks to a few months, depending on the complexity of the bookings and the company’s procedures.

Travel Counselors can gain professional recognition by earning certification through organizations such as The Travel Institute in the United States, which offers the Certified Travel Counselor (CTC) designation.

This certification requires candidates to have five years of experience as a travel professional, complete continuing education courses, and pass an exam.

Strong customer service skills are essential in this role.

Therefore, any training or education in customer service can be beneficial.

Fluency in a second language can also be a plus, given the international nature of the job.

Continuing education is important as Travel Counselors need to stay updated about the latest travel advisories, visa regulations, and travel options.

Travel Counselor Salary Expectations

A Travel Counselor can expect to earn an average salary of $40,520 (USD) per year.

The actual earnings may differ depending on factors such as experience, expertise in the field, geographic location, and the company they work for.

Travel Counselor Job Description FAQs

What skills does a travel counselor need.

Travel Counselors need excellent communication and interpersonal skills to understand and fulfill their clients’ travel needs and requests.

They should also possess excellent organizational skills, attention to detail, and problem-solving abilities.

Knowledge of foreign languages and familiarity with different cultures can also be beneficial.

Do Travel Counselors need a degree?

A degree is not always required to become a Travel Counselor.

However, having a degree in tourism, business, or a related field could be advantageous.

Some Travel Counselors gain experience by starting as travel agents and gradually gaining knowledge and skills in the field.

What should you look for in a Travel Counselor resume?

When reviewing a Travel Counselor’s resume, check for experience in the travel industry, knowledge of travel software, and a track record of successful client relationships.

Language skills, knowledge of different cultures, and experience in customer service can also be valuable.

Any certifications in the travel industry can also be a good sign.

What qualities make a good Travel Counselor?

A good Travel Counselor is passionate about travel and enjoys helping others fulfill their travel dreams.

They must be good listeners to understand the clients’ needs and expectations.

They should also be patient, empathetic, and have the ability to handle stressful situations, such as helping clients with last-minute changes or dealing with travel emergencies.

How is the job market for Travel Counselors?

The job market for Travel Counselors can fluctuate depending on various factors such as economic conditions, travel restrictions, and technology advancements.

However, as long as people continue to travel for leisure or business, there will always be a need for professional guidance and assistance, which Travel Counselors provide.

So there you have it.

Today, we’ve unveiled the true essence of what it means to be a travel counselor .

And guess what?

It’s not just about booking trips.

It’s about curating unforgettable experiences, one journey at a time.

With our reliable travel counselor job description template and real-world examples, you’re all geared up to make your move.

But why stop there?

Venture further with our job description generator . It’s your next stop for crafting precise job listings or refining your resume to perfection.

Every journey you curate is part of a broader adventure.

Let’s create those memories. Together.

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The Editorial Team at InterviewGuy.com is composed of certified interview coaches, seasoned HR professionals, and industry insiders. With decades of collective expertise and access to an unparalleled database of interview questions, we are dedicated to empowering job seekers. Our content meets real-time industry demands, ensuring readers receive timely, accurate, and actionable advice. We value our readers' insights and encourage feedback, corrections, and questions to maintain the highest level of accuracy and relevance.

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Travel Counselor Job Description Template

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Traveler Experience

The face of CWT around the world

Contribute to CWT's success

Our travel counselors and those who support them are the face of CWT around the world. They are the foundation of our business model and the service we deliver to our clients. Individually and collectively, they delight travelers and travel arrangers, building commercial value and strengthening the CWT brand.

Travel counselors work with their clients to build smart itineraries for travelers, delivering informed and insightful recommendations, and a consistent and efficient booking experience - as well as service and value that continually exceed our clients’ expectations. Travel counselors and traveler experience support teams allow us to fulfill our commitments to clients, shareowners and suppliers, thus contributing to the overall success of CWT.

Why TX at CWT?

We give travelers the best options for how they connect.

Our business travel agents take a consultative – and caring – approach to travel booking services, adding value and solving problems with the assistance of technology that helps us create a seamless experience for our travelers across all booking channels.

We offer personalized content to drive revenue

We go beyond simply making reservations and offering a consumer-grade experience. At CWT, we deliver personalized travel booking services that always give our travelers the best possible options - satisfying their needs and enhancing their satisfaction, to generate value for our customers while contributing to CWT’s overall profitability.

We work together as one global team

Our quality assurance processes and global customer service culture enable us to attract and retain top talent worldwide, so we can delight travelers anytime and anywhere – ensuring we continually meet our clients’ evolving needs with the flexibility they expect.

Find your fit

Integrity, leadership, caring and passion really are at the heart of everything we do at CWT. If these core values are as important to you as they are to us, you could be exactly what we’re looking for – and we think we could be a great fit for you, too.

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Travel Counselor Job Description

Travel counselor duties & responsibilities.

To write an effective travel counselor job description, begin by listing detailed duties, responsibilities and expectations. We have included travel counselor job description templates that you can modify and use.

Sample responsibilities for this position include:

Travel Counselor Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Travel Counselor

Typically a job would require a certain level of education.

Employers hiring for the travel counselor job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and High School Degree in Travel & Tourism, Graduate, Tourism, Technical, Hospitality, English, Communication, Faculty, Counselor Education, Supply Chain Management

Skills for Travel Counselor

Desired skills for travel counselor include:

Desired experience for travel counselor includes:

Travel Counselor Examples

• Microsoft Word (.docx) .DOCX
• PDF Document (.pdf) .PDF
• Image File (.png) .PNG
• Pro active manage travel problems, complaints or refunds
• Assist with billing and T&E reconciliations and Direct Billing as needed
• Use available sources such as news agencies, to stay informed of current international affairs
• Understanding and expertise in international travel requirements, visas and passports
• Creates travel arrangements for worldwide destinations including Mexico, Caribbean, Europe, Asia, Pacific, and South America
• Maintains relationships with current clients through direct marketing
• Incumbent should have good knowledge of domestic international Visa requests
• Confirm travel itinerary request by email/fax within the stipulated Service Level Agreement
• Handle global travel requests from Sony Music employees
• Follow-up communications with card members (email, outbound call) to complete reservation, notify of schedule changes
• Basic understanding in international travel requirements and destination knowledge a plus
• Preferred understanding of international travel requirements
• Able to work rotation on Saturdays
• At least 1 year tenure in current role with CWT, ME on the most recent appraisal, and no corrective action or enrolled to PIP in the past 12 months (for internal applicants)
• Ability to provide 1st level of support for customer service and technical issues
• Verbal and written communication since scope is both calls and emails
• Fluent English and Czech languages are required
• He/she will ensure the customers-needs and special deals between clients & suppliers, acting according to American Express GBT processes and providing assistance around travel
• Acting according to GBT processes, offering our preferred suppliers
• Observing standards/guidelines
• Required skill /Qualifications
• Abiliity to take on new tasks and multi-task
• Manage the air, hotel and ground accommodations for Health Care Providers based on client specifications and guidelines
• Provide VIP level of service for complex land and air requests
• Service Healthcare Provider calls to guide them on program-related questions
• Communicate travel itineraries, fare rules/regulations, confirmation numbers, cancellation policies, code shares, upgrades, seating confirmation, and industry updates
• Minimum educational qualification required as Graduate
• Minimum 2 years of relevant experience in Visa Handling preferably in Travel industry
• Excellent all round knowledge of airline fares Iata Fares, Nett Fares, Corporate fares etc, re –issues
• Availability to work fulltime including Saturday & Sunday (one every Four wekends), and week days from 11am to 8pm
• Sabre Proficiency
• You are service minded and good at communicating with the customers•You enjoy working in a fast pace and have a flexible attitude
• Have the ability to process reissues on an individual basis
• First level online support for the client’s online booking tool including navigation assistance
• Ensure that targets are met for the Global TSF, hotel attachment and Transactions
• Provide travel services to travelers and their traveler assistants
• Be the point of contact to our client and take care of their travel requests by phone or e-mail
• Advise and inform the client on our services (on- and offline) by offering itinerary proposals and price comparisons
• Manage the reservation and ticketing process
• Ensure the customer experience is positive for every single query
• Excellent teamwork and time management skills
• Thorough knowledge of air reservations and ticketing, rail, car and hotel reservations with Amadeus, Galileo or Sabren (necessary requirement)
• Those who are more experienced will be considered as a Senior Travel Consultant
• 5-7 years experience in the travel industry in a similar position, experience working with VIP clientele preferred
• Must be able to work onsite in Naperville, Chicago
• Generate sales report on Group Air and provide regular project updates on Group air proposals
• Minimum of 1 year experience in a customer service related field
• Should be comfortable in working 24*7 shifts
• Exercise tact and strong initiative, good organization and prioritization of tasks, and detailed follow through with day to day travel operations and projects
• Help resolve billing discrepancies promptly as needed
• Build and update Traveler Profiles in computer system
• Keep current with changing technology on Apollo and Concur
• Attend training classes as necessary
• Have a working familiarity with Ferguson’s Corporate Travel Policy and work to insure travelers comply with its guidelines
• Be available to assist in other projects as assigned
• Handle any specific needs travelers may have, always striving for optimum client satisfaction
• Maintain good rapport with travel service vendors
• Work effectively and with a pleasant attitude amidst a competitive and rapidly changing corporate environment
• Understanding and expertise in international travel requirements
• This position is located in the Pacific Time Zone
• Knowledge of international and domestic geographical locations, proper spelling of locations, points of interest
• Reliability and integrity driven
• Robust multi tasking skills
• Travel booking experience and knowledge of GDS, Apollo, or Worldspan will give you a head start
• Handle corporate clients with their travel requirements like reservation/ticketing/fares and visa requests
• Should be able to manage stress and pressure
• Ensure Travel policies are adhered
• Expect to work on financials (card reconciliation will be extra advantage)
• Ensure latest updated policies, procedures, desk Instructions are read & complied
• STC will work in collaboration with US counterparts to fulfil the reservation from start to ticketed PNR
• The ability to be highly productive in a self-directed work environment which fosters open communication
• To meet and exceed the quality service delivery expected by our customer, including specific SLA metrics
• Provide accurate leisure travel arrangement for general, American Express card member or corporate accounts including air, hotel, visa application, car, ground transportation arrangement, tour package & cruise booking
• Provide leisure Travel Services planning of itineraries, making reservations, ticketing for international markets
• Adaptability in a fast-paced environment
• Available to work second or third shift
• Relocation to Madison, WI area
• Experience working with groups & leisure a plus
• Operation management, including floor support, real-time monitoring of service level, e-mail management (client and internal)
• Supervisory coverage, bandwidth requirement (24X7) Operation management, including floor support, real-time monitoring of service level, e-mail management (client and internal)

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Travel Counselor Job Description Template

The Travel Counselor is responsible for providing expert advice and guidance to customers on a variety of travel-related topics, including destination selection, trip planning, booking reservations, and more. They must be able to effectively communicate with customers in order to understand their needs and provide the best possible service. In addition, the Travel Counselor must be well-organized and detail-oriented in order to accurately handle customer requests and maintain up-to-date records.

Travel Counselor Job Responsibilities

• Making travel arrangements for clients, including booking flights, cars, and hotels
• researching vacation destinations and options
• advising clients on the best travel options based on their individual needs
• staying up to date on current promotions and discounts from travel suppliers
• resolving client complaints in a timely and professional manner
• maintaining detailed records of client travel plans and preferences
• To provide excellent customer service to clients looking to book travel accommodations
• To find the best deals on travel accommodations and services that meet the client's needs and budget
• To research and stay up-to-date on popular travel destinations, activities, and attractions
• To provide helpful tips and advice to clients on how to make the most of their travel experience
• To build relationships with clients in order to better understand their individual travel needs

Travel Counselor Job Skills & Qualifications Needed

• The skills and qualifications needed for the role of Travel Counselor include excellent customer service skills, strong communication and organizational skills, and the ability to work independently. Additionally, Travel Counselors should have a good working knowledge of various travel booking software programs and websites.

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