Travel, Tourism & Hospitality

Travel and tourism in Indonesia - statistics & facts

Indonesia as a global tourism destination, indonesian tourism: on the road to recovery, key insights.

Detailed statistics

Contribution of the tourism industry to GDP Indonesia 2016-2021

Number of international visitor arrivals Indonesia 2014-2023

Value of international tourism receipts Indonesia 2011-2020

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Current statistics on this topic.

Number of foreign tourist arrivals to Bali, Indonesia 2008-2023

Average length of stay of inbound visitors to Indonesia 2012-2021

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  • Accommodation in Indonesia
  • Aviation industry in Indonesia
  • Passenger transport in Indonesia
  • Demographics of Indonesia
  • Natural disasters in Indonesia

Recommended statistics

  • Basic Statistic Number of international tourist arrivals worldwide 2005-2023, by region
  • Premium Statistic International tourist arrivals worldwide 2019-2022, by subregion
  • Basic Statistic Travel and tourism contribution share to GDP in Indonesia 2019-2021
  • Basic Statistic Travel and tourism contribution to GDP in Indonesia 2019-2021
  • Premium Statistic Absolute economic contribution of tourism in Indonesia 2014-2029

Number of international tourist arrivals worldwide 2005-2023, by region

Number of international tourist arrivals worldwide from 2005 to 2023, by region (in millions)

International tourist arrivals worldwide 2019-2022, by subregion

Number of international tourist arrivals worldwide from 2019 to 2022, by subregion (in millions)

Travel and tourism contribution share to GDP in Indonesia 2019-2021

Contribution of travel and tourism sector to GDP in Indonesia from 2019 to 2021

Travel and tourism contribution to GDP in Indonesia 2019-2021

Contribution of travel and tourism sector to GDP in Indonesia from 2019 to 2021 (in trillion Indonesian rupiah)

Absolute economic contribution of tourism in Indonesia 2014-2029

Absolute economic contribution of tourism in Indonesia from 2014 to 2029 (in million U.S. dollars)

Inbound tourism

  • Premium Statistic Number of international visitor arrivals Indonesia 2014-2023
  • Premium Statistic Number of international visitor arrivals from Asia Pacific to Indonesia 2014-2023
  • Premium Statistic Number of international visitor arrivals Indonesia 2022, by mode of transport
  • Premium Statistic Number of foreign visitor arrivals in Indonesia 2022, by port of entry
  • Premium Statistic Monthly international air passengers at Soekarno-Hatta airport Indonesia 2019-2023
  • Premium Statistic Average length of stay of inbound visitors to Indonesia 2012-2021

Number of international visitor arrivals in Indonesia from 2014 to 2023 (in millions)

Number of international visitor arrivals from Asia Pacific to Indonesia 2014-2023

Number of international visitor arrivals from Asia Pacific to Indonesia from 2014 to 2023 (in millions)

Number of international visitor arrivals Indonesia 2022, by mode of transport

Number of international visitor arrivals in Indonesia in 2022, by mode of transport (in 1,000s)

Number of foreign visitor arrivals in Indonesia 2022, by port of entry

Number of foreign visitor arrivals in Indonesia 2022, by main port of entries (in 1,000s)

Monthly international air passengers at Soekarno-Hatta airport Indonesia 2019-2023

Number of monthly international air passengers at Soekarno-Hatta Airport (CGK) in Indonesia from January 2019 to December 2023 (in 1,000s)

Average length of stay of inbound visitors to Indonesia from 2012 to 2021 (by number of days)

Domestic tourism

  • Premium Statistic Number of domestic trips Indonesia 2013-2022
  • Premium Statistic Number of domestic trips made in Indonesia 2021, by mode of transport
  • Premium Statistic Breakdown of domestic trips in Indonesia 2021, by purpose
  • Premium Statistic Monthly domestic air passengers at Soekarno-Hatta airport Indonesia 2019-2023
  • Premium Statistic Number of domestic guests in star hotels Indonesia 2013-2022
  • Premium Statistic Average length of stay in hotels by domestic travelers in Indonesia 2012-2021
  • Premium Statistic Common concerns about traveling Indonesia 2023

Number of domestic trips Indonesia 2013-2022

Total number of domestic trips in Indonesia from 2013 to 2022 (in millions)

Number of domestic trips made in Indonesia 2021, by mode of transport

Number of domestic trips made in Indonesia in 2021, by mode of transport (in millions)

Breakdown of domestic trips in Indonesia 2021, by purpose

Number of domestic trips made in Indonesia in 2021, by purpose of travel (in millions)

Monthly domestic air passengers at Soekarno-Hatta airport Indonesia 2019-2023

Number of monthly domestic air passengers at Soekarno-Hatta Airport (CGK) in Indonesia from January 2019 to June 2023 (in millions)

Number of domestic guests in star hotels Indonesia 2013-2022

Total number of domestic guests in star hotels in Indonesia from 2013 to 2022 (in millions)

Average length of stay in hotels by domestic travelers in Indonesia 2012-2021

Average length of stay in hotels by domestic travelers in Indonesia from 2012 to 2021 (by number of nights)

Common concerns about traveling Indonesia 2023

Most common concerns about traveling among tourists in Indonesia as of January 2023

Economic impact

  • Premium Statistic Average daily expenditure of inbound visitors to Indonesia 2012-2021
  • Premium Statistic Inbound tourism expenditure value Indonesia 2013-2022
  • Premium Statistic Value of international tourism receipts Indonesia 2011-2020
  • Premium Statistic Number of employees in tourism industry Indonesia 2011-2020

Average daily expenditure of inbound visitors to Indonesia 2012-2021

Average daily expenditure of inbound visitors to Indonesia from 2012 to 2021 (in U.S. dollars)

Inbound tourism expenditure value Indonesia 2013-2022

Value of inbound tourism expenditure in Indonesia from 2013 to 2022 (in billion U.S. dollars)

International tourism receipts in Indonesia from 2011 to 2020 (in million U.S. dollars)

Number of employees in tourism industry Indonesia 2011-2020

Number of employees in the tourism industry in Indonesia from 2011 to 2020 (in 1,000s)

Accommodations, hotels, and bookings

  • Premium Statistic Number of accommodation establishments for visitors Indonesia 2013-2022
  • Premium Statistic Number of hotels and similar establishments Indonesia 2012-2021
  • Premium Statistic Total number of hotels by star ratings Indonesia 2023
  • Premium Statistic Number of employees in accommodation services for visitors Indonesia 2011-2020
  • Premium Statistic Occupancy rate in classified hotels in Indonesia 2013-2022
  • Premium Statistic Leading online travel agencies used in Indonesia 2023
  • Premium Statistic Preferred accommodation booking methods for year-end holiday Indonesia 2022

Number of accommodation establishments for visitors Indonesia 2013-2022

Number of accommodation establishments for visitors in Indonesia from 2013 to 2022 (in 1,000s)

Number of hotels and similar establishments Indonesia 2012-2021

Number of hotels and similar establishments in Indonesia from 2012 to 2021 (in 1,000s)

Total number of hotels by star ratings Indonesia 2023

Total number of hotels in Indonesia in 2023, by star ratings

Number of employees in accommodation services for visitors Indonesia 2011-2020

Number of employees in hotels and similar establishments in Indonesia from 2011 to 2020 (in 1,000s)

Occupancy rate in classified hotels in Indonesia 2013-2022

Room occupancy rate of classified hotels in Indonesia from 2013 to 2022

Leading online travel agencies used in Indonesia 2023

Most popular online travel agencies among consumers in Indonesia as of June 2023

Preferred accommodation booking methods for year-end holiday Indonesia 2022

Most preferred accommodation booking methods for year-end holiday travel in Indonesia as of November 2022

Impact of COVID-19 on tourism

  • Premium Statistic Quarterly change in international tourism receipts COVID-19 in Indonesia 2022
  • Premium Statistic Monthly number of international visitor arrivals Indonesia 2020-2023
  • Premium Statistic International tourism receipts during the COVID-19 pandemic in Indonesia Q4 2022
  • Premium Statistic Monthly change in international tourist arrivals due to COVID-19 Indonesia 2020-2022

Quarterly change in international tourism receipts COVID-19 in Indonesia 2022

Quarterly change in international tourism receipts during the novel coronavirus (COVID-19) pandemic in Indonesia in 2022

Monthly number of international visitor arrivals Indonesia 2020-2023

Number of international visitor arrivals in Indonesia from January 2020 to March 2023 (in 1,000s)

International tourism receipts during the COVID-19 pandemic in Indonesia Q4 2022

International tourism receipts during the novel coronavirus (COVID-19) pandemic in Indonesia as of 4th quarter in 2022 (in thousand U.S. dollars)

Monthly change in international tourist arrivals due to COVID-19 Indonesia 2020-2022

Monthly change in international tourist arrivals during the novel coronavirus (COVID-19) pandemic in Indonesia as of December 2022

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Indonesian tourism profile a year after the COVID-19 pandemic

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Nensi Fitria Deli , Risnanta Wildan Sambodo , Thosan Girisona Suganda , Setia Pramana; Indonesian tourism profile a year after the COVID-19 pandemic. AIP Conf. Proc. 22 December 2022; 2662 (1): 020039. https://doi.org/10.1063/5.0108167

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Tourism is one of the most important sectors in Indonesia. However, since the COVID-19 pandemic, tourism industries has declined significantly. Restrictions on mobility and activities in public places affect the tourism sector. One of them can be seen from the hotel room occupancy rate (ROR). ROR in Indonesia experienced a significant decline in mid-2020, since the spread of COVID-19 was confirmed in Indonesia. Until the end of 2020, Indonesia’s ROR seems to have increased, but still cannot fully recover as before the pandemic. It’s been a year since the first COVID-19 case in Indonesia. Various policies have been implemented by the central and regional governments in dealing with this pandemic. To find out how much ROR has improved in 2021, this paper discusses the analysis of national and provinces level ROR in January 2020-June 2021 from BPS survey and big data. These two data are compared to see how well the ROR generated by big data represents the official ROR from the BPS survey. The result from big data analysis show that majority of provinces have not experienced significant ROR improvements in 2021. The result is in line with ROR from the BPS survey, as well as the demand pattern shown from the google trends data.

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Tourism in Indonesia

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Over 2024, we project total tourist arrivals to Indonesia to fully recover to pre-pandemic levels in 2019. Over the medium term (2024-2028), arrivals to Indonesia will continue expanding, with the Asia-Pacific region driving arrivals growth. Increasing arrivals will support demand for travel items and transport in Indonesia, supporting international tourism receipts growth. We project international tourism receipts to fully recover to pre-Covid (2019) levels in 2024.

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Sandiaga: Indonesia's ranking up 12 places in Global Tourism Index

This article has been translated by PwC Indonesia as part of our Indonesia Infrastructure News Service. PwC Indonesia has not checked the accuracy of, and accepts no responsibility for the content.

Investor Daily - Sandiaga: Indonesia naik 12 peringkat di Indeks Pariwisata Global

31 May 2022

Jakarta – Tourism and Creative Economy Minister Sandiaga Uno stated that Indonesia is ranked 32nd, which is up 12 places out of the 117 countries in the 2021 Travel and Tourism Competitiveness Index (TTCI). This is based on the data issued by World Economy Forum in May 2022.

“We achieved the 12-rank increase despite facing the Covid-19 pandemic and many other problems,” Sandiaga said during the Weekly Press Briefing that was held virtually on Monday (30/5/2022).

In Asia Pacific, he continued that Indonesia’s tourism sector successfully entered the top 10 at rank 8. Moreover, in Southeast Asia, Indonesia is said to be at a very prestigious position as it has successfully surpassed its neighbouring countries, such as Thailand and Malaysia.

“Asia Pacific is an area with the second highest tourism sector performance in the world, and Indonesia is at a position that can be categorised as extraordinary,” Sandiaga revealed.

Furthermore, he said that this information has been reported to President Joko Widodo (Jokowi) who then ordered himself to announce Indonesia’s rank increase in the TTCI to the public.

“Amid the pandemic and hardships that we are facing as well as the continuously decreasing budget, we confidently and significantly increased our index by 12 ranks,” the Tourism and Creative Economy Minister said as quoted by Antara.

The rank increase is reckoned to improve Indonesia’s reputation in the eyes of the world, so investors are expected to invest in the tourism sector, especially in the five super-priority destinations.

The five super-priority destinations are Lake Toba in North Sumatra, Borobudur in Central Java, Mandalika in West Nusa Tenggara (NTB), Labuan Bajo in East Nusa Tenggara, and Likupang in North Sulawesi.

Currently, his agency is learning the 112 indicators of the 2021 TTCI by involving ministries/institutions and regional governments to increase Indonesia’s rank in the global tourism index in the coming years.

“We will publish the Indonesian version, which is Travel and Tourism Index Indonesia, to reignite the spirit of our friends in provinces, regencies, cities, as well as tourism villages,” Sandiaga stated.

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Technology can bring more tourists back to Indonesia – but first we need a map to guide us

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Adopting advanced technology is crucial for the tourism industry.

In 2020, the COVID-19 pandemic hit the world and has been devastating for human life. Global tourism collapsed as tourist arrivals decreased by 71% in 2021 .

That has had a significant impact in countries like Indonesia, where tourism was booming pre-pandemic : tourism generated Rp536.8 trillion in 2017 , or 4.1% of Indonesia’s total gross domestic product, with 12.7 million jobs in the industry.

However, digital technology adoption has been an unexpected silver lining of the pandemic, emerging as a tool that can help accelerate tourism recovery worldwide. It shifts tourist preferences and priorities towards digital travel. It also presents new business opportunities in offering more relevant online experiences.

More tourism activities now offer hybrid events, particularly for music festivals, concerts and business meetings. Virtual reality and augmented reality (VR/AR) provide a new travel experience, and have been adopted by hotels, destinations and online travel marketplaces all over the globe.

There is, however, a challenge in technology adoption to support tourism in Indonesia: its comparatively low information and communication technology (ICT) readiness.

According to a May 2022 World Economic Forum report, Indonesia was ranked 68th in 2020 in its ICT readiness. This ranking was based on the expansion of individual internet usage and 3G mobile broadband network coverage in each country.

While Indonesia’s ranking had slightly increased from 70th in 2019, it was behind Singapore, Malaysia, Thailand, and Vietnam.

The use of digital platforms for financial services, transportation and shipping and leisure activities in Indonesia are slow, and should be a subject for improvement.

From dreaming to sharing, tech can help tourists

One study emphasises how technology needs to be a catalyst to create meaningful tourism experiences.

The tourist experience is the backbone of business success, as it drives people to make travel decisions.

The key to enhancing this experience is understanding how tourists make travel decisions through different travel stages: from dreaming, planning, booking, and experiencing, to sharing.

Using technology to improve the tourism experience throughout all travel stages is critical. Technology helps connect tourism supply and demand, creating physical and virtual experiences. It enables tourism providers to maintain competitiveness in the market. Tourists also use technology to plan their trips, experience destinations and reflect on their travels to obtain satisfaction.

Several technologies that shape the tourism experience include Big Data , cloud computing , VR/AR, blockchain, artificial intelligence, social media, gamification and the internet of things .

For example, the Skyscanner chatbot on Facebook or Whatsapp assists with travelling needs, from digging out information to offering fast responses during the booking process. In another example, Iceland has upgraded Keflavik Airport’s automated baggage tracking system to alert travellers when their baggage is nearby.

Advanced technology creates value throughout tourism experiences by providing choices and convenience, flexibility, safety, fun and enjoyment, and real-time, reliable information. As a result, tourists have more options and flexibility in every stage of their travel journey: from acquiring information, planning an e-itinerary, booking and purchasing flights or hotels online, to sharing their experiences.

Opportunities and challenges for Indonesia

Indonesia has a large population, growing mobile internet penetration and a vibrant start-up ecosystem, with the most growth recorded in e-commerce and online transportation. All of those factors demonstrate Indonesia’s potential for adopting advanced technology.

indonesia tourism report

But Indonesia must also catch up to other countries in capturing its digital potential. The inequality of ICT infrastructure between regions and income classes has become the main barrier to the accessibility of good quality internet.

Moreover, digital literacy – especially on safety – is low and needs improvement .

indonesia tourism report

A World Bank report shows digital payment adoption is relatively low, with 50% of Indonesian online buyers preferring to pay cash on delivery.

The lack of awareness, knowledge and trust, regulation and appropriate infrastructure curb e-commerce growth in Indonesia.

Such conditions could hinder the success of the Indonesian tourism industry, as it needs to maintain competitiveness amid growing digital demands. Without advanced technology, the tourism industry will not thrive in the ever-changing global market.

A map for the future

The Indonesian government needs a map to design digital strategies that match with tourists’ expectations and needs. The map would present tourists’ experiences, including their interactions with the most relevant digital touchpoint in every travel stage (from dreaming to sharing).

Such a map could address digital tourism challenges, and help the tourism industry offer a frictionless, seamless, and better-quality tourism experience.

indonesia tourism report

The map could also raise awareness among tourism stakeholders about the current digital technology in Indonesia and tourism in particular.

Areas that the Indonesian government could focus on to provide the best digital services include:

  • improving digital government services in the tourism sector
  • utilising digital strategies for promoting tourism
  • adopting data integration and interoperability in the tourism sector
  • investing in digital literacy for tourism industry workers
  • more research and development for technology adoption in the tourism sector
  • enhancing digital services for businesses, and
  • simplifying, updating and revising policies and regulations related to digitalisation in the tourism sector.

Implementing the action plans above could accelerate digital transformation in Indonesia’s tourism industry. In doing so, it would increase the quality of tourism services on offer for people interested in visiting Indonesia.

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Indonesia Tourist Arrivals

Foreign tourist arrivals in indonesia jumped by 38.24% year-on-year to 1.04 million in february 2024, as recovery in the tourism sector gained momentum. international arrivals mostly came from malaysia (42.64%), singapore (33.75%), china (188.97%), and australia (19.64%). this year, the government expects tourist arrivals to grow between 9.5 to 14.3 million, amid efforts from authorities to develop further aviation infrastructure and improve flight routes. source: statistics indonesia, tourist arrivals in indonesia increased to 1036037 in february from 927746 in january of 2024. tourist arrivals in indonesia averaged 777454.19 from 2011 until 2024, reaching an all time high of 1547231.00 in july of 2018 and a record low of 1800.00 in august of 2021. this page provides the latest reported value for - indonesia tourist arrivals - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news. indonesia tourist arrivals - data, historical chart, forecasts and calendar of releases - was last updated on april of 2024., tourist arrivals in indonesia increased to 1036037 in february from 927746 in january of 2024. tourist arrivals in indonesia is expected to be 1380000.00 by the end of this quarter, according to trading economics global macro models and analysts expectations. in the long-term, the indonesia tourist arrivals is projected to trend around 1430000.00 in 2025, according to our econometric models.,   markets,   gdp,   labour,   prices,   money,   trade,   government,   business,   consumer,   housing,   taxes,   health,   climate.

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Indonesia evacuating thousands after volcano erupts, as tsunami fear looms

Indonesia volcano erupting.

Indonesian rescuers have raced to evacuate thousands of people after a volcano erupted five times, forcing authorities to close a nearby airport and issue a warning that the crater collapsing into the sea could cause a tsunami.

Mount Ruang's crater flamed with lava against a backdrop of lightning bolts overnight after eruptions pushed an ash column more than a mile into the sky and forced authorities to raise their alert to the highest level of a four-tiered system.

Taka, a local fisherman who only gave one name, was at sea helping people to safety by boat when the crater unleashed a fiery orange column.

"There was a mix of fire and rocks. Lava flowed in various directions," he told AFP.

View of an erupting volcano.

The volcano sits on a remote island in Indonesia's outermost region and has a peak 725 metres above sea level. It was still billowing a column of smoke up to 800 metres high on Thursday morning, officials said.

Houses on Tagulandang, another remote island nearby, were riddled with holes from falling volcanic rocks on Thursday, rescuers said, and residents were preparing to leave at least temporarily.

"The road condition … is covered by volcanic material," rescuer Ikram Al Ulah told AFP by phone from the Tagulandang seaport.

"Many people are still wandering around. Maybe to evacuate precious goods from their house."

There were no reports of deaths or injuries but authorities said they were rushing to evacuate more than 11,000 residents from the area around Tagulandang, which is home to about 20,000 people.

Residents and tourists evacuated 

Tourists and residents were warned to remain outside a 6 kilometre exclusion zone.

Some residents were already trying to flee in a panic, according to officials.

"People evacuated on their own … due to the volcano's eruption and small rocks that fell," local search and rescue agency official Jandry Paendong said in a statement on Thursday.

"The people scattered to find evacuation routes."

He said 20 staff were helping evacuate residents along the coastline near the volcano on rubber boats.

Authorities also evacuated a prison on Tagulandang, ferrying 17 inmates along with 11 officials and 19 residents by boat to Likupang seaport in northern Sulawesi island, according to rescuer Ikram Al Ulah.

More than 800 people were initially taken from Ruang to Tagulandang after the first eruptions overnight Tuesday, before further eruptions on Wednesday prompted evacuations from that wider zone.

Indonesian military personnel load food items onto a ship.

Those displaced gathered at temporary shelters on Tagulandang and were given mats, blankets and masks by authorities.

The navy sent a warship to deliver aid and help the evacuation effort, it said on Thursday, while North Sulawesi police sent dozens of officers.

The warship evacuated 195 people from Tagulandang to Bitung, a coastal city in North Sulawesi, on Thursday evening, a navy spokesperson told AFP.

Tsunami warning

Authorities also warned of a possible tsunami as a result of the eruptions.

"The communities in Tagulandang island [need] to be on alert for … [a] tsunami caused by the collapse of the volcano's body into the sea," volcanology agency head Hendra Gunawan said in a statement on Wednesday.

People talking with a volcano in the background.

The authorities' fears were compounded by previous experience.

The crater of Mount Anak Krakatoa between Java and Sumatra islands partly collapsed in 2018 when a major eruption sent huge chunks of the volcano sliding into the ocean, triggering a tsunami that killed more than 400 people and injured thousands.

Indonesia, a vast archipelago nation, experiences frequent seismic and volcanic activity due to its position on the Pacific "Ring of Fire".

Mount Ruang's eruption led to the closure of Sam Ratulangi International Airport in Manado city, located more than 100 kilometres from the volcano, until midnight Thursday.

The airport hosts airlines that fly to Singapore, South Korea and China.

Budget airline AirAsia said it also cancelled flights to and from nine airports in eastern Malaysia and Brunei until Friday morning.

The volcano's last major eruption was in 2002, also requiring the evacuation of residents.

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Thousands Evacuated As Major Volcanic Eruption In Indonesia Triggers Tsunami Warning

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Indonesian authorities ordered the evacuation of thousands of people on Thursday after the Ruang volcano in the country’s North Sulawesi province erupted multiple times, triggering a tsunami warning and blankets of falling volcanic ash and rocks.

Hot molten lava glows at the crater of Mount Ruang as it erupts in Sanguine Islands, Indonesia

Ruang has erupted at least five times in the previous 24 hours, according to Indonesia’s Center for Volcanology and Geological Disaster Mitigation, which raised its alert level to 4 , the highest stage.

The repeated explosions have raised concerns about a portion of the volcano collapsing into the sea and triggering a tsunami.

Authorities ordered the evacuation of more than 11,000 people from areas surrounding the volcano, including parts of the nearby Tagulandang island, which is home to more than 22,000 people.

Tourists and residents have been asked to remain alert and not enter a 6 km radius around the volcano’s active crater, while at least 800 people located closest to the volcano have already been relocated.

The nearest international airport in the city of Manado has been shut down for 24 hours, as large columns of smoke and ash continued to billow from the volcano.

Concerns about the volcano triggering a tsunami are linked to a major eruption of Ruang in 1871. A partial collapse of the volcano’s lava dome after that eruption led to a tsunami that killed at least 400 and caused major destruction on Tagulandang island. The 2018 eruption of the Anak Krakatoa volcano also led to a partial collapse, triggering a tsunami that killed at least 426 people and injured over 14,000.

Key Background

The Indonesian archipelago is located in a highly active seismic zone known as the Ring of Fire, making it prone to volcanoes and earthquakes. The most recent major volcanic event in the region was the eruption of Mount Marapi in December, which killed 24 people. In 2021, the eruption of Mount Semeru in the East Java province claimed 69 lives and forced the evacuation of more than 10,000 people.

Further Reading

Thousands evacuated as Indonesia volcano erupts, causes tsunami threat (AFP)

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76 partners are ready to collaborate through the First Wonderful Indonesia Co-Branding Forum (WICF) in 2024.

Pr newswire (美通社).

JAKARTA, Indonesia, April 20, 2024 /PRNewswire/ -- The Ministry of Tourism & Creative Economy/Creative Economy Agency (Kemenparekraf/Baparekraf) of the Republic of Indonesia, led by the Deputy for Marketing, is organizing the annual Wonderful Indonesia Co-Branding Forum (WICF). Since 2017, this annual event is focusing on coordinating work plans and initiatives between the Ministry of Tourism and Creative Economy and all co-branding partners to promote the Wonderful Indonesia brand effectively.

Mrs. Ni Made Ayu Marthini, the Deputy for Marketing of Indonesia's Ministry of Tourism and Creative Economy

Mrs. Ni Made Ayu Marthini, the Deputy for Marketing of Indonesia's Ministry of Tourism and Creative Economy

WICF serves as an interactive platform for dialogue between the Government and business players in the tourism and creative economy sectors. It reflects the commitment of the Deputy for Marketing at the Ministry of Tourism and Creative Economy of Indonesia to cultivate a more sophisticated marketing environment, enhance promotional strategies, and promote collaborative partnerships. The primary goals of this forum are to:

  • Increase Partner Engagement: Foster closer ties with co-branding partners to deliver unique tourism and creative economy experiences.
  • Enhance Marketing Programs: Fine-tune marketing campaigns to benefit the tourism and creative economy sectors, promoting sustainable growth.
  • Identify New Collaboration Opportunities: Facilitate discussions to explore fresh collaboration prospects for mutual advantage.

Held at the Ashley Hotel Jakarta, this event was attended by key figures including Mrs. Ni Made Ayu Marthini, the Deputy for Marketing, and Mr. Yohanes De Brito Titus Haridjati, the Director of Marketing Communications. Representatives from all levels of the Indonesian Ministry of Tourism and Creative Economy, along with most of Wonderful Indonesia's co-branding partners, were also present. At present, there are 129 co-branding partners under Wonderful Indonesia, spanning various business sectors.

"Of course, we want sustainable partnership with our co-branding Wonderful Indonesia, hand-in-hand manifesting green economy , aligned with our policy",Marketing Deputy, Ni Made Ayu Marthini reaffirming significant concept advocating for green and sustainable tourism. The hope is that this idea receives widespread acceptance and is put into practice by all stakeholders in the tourism and creative economy sectors. This vision key aspects are:

  • Upholding environmental and natural responsibility
  • Boosting local economies through MSMEs
  • Preserving Indonesia's rich cultural diversity sustainably
  • Providing immersive tourism experiences through the collaborative work of everyone involved, following the ethos of Indonesia Incorporated.

The goal for this year is to establish collaborative programs through partnerships between the Ministry of Tourism and Creative Economy and co-branding partners, aiming for enhanced sustainability. Ultimately, these initiatives will significantly boost Indonesia's tourism and creative economy competitiveness worldwide.

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Colliers Quarterly Property Market Report Q1 2024 Bali Hotel

Property Report Bali Hotel 2023 1536 x 1040

The hotel market is showing a positive upturn characterised by a surge in activity

Evidenced by a notable uptick in tourist arrivals, paralleled by improved hotel performance, Bali is experiencing a resurgence in activity, reasserting its status as a premier tourism destination. Traditionally, in the month of Ramadan, tourist footfall tends to taper off, particularly among local visitors, particularly those travelling in groups or representing corporations.

However, it is anticipated that the number of tourists, especially from the domestic market, will rebound significantly during the Eid holiday and is projected to remain on an upward trajectory until the year-end. Furthermore, Bali is poised to host several large-scale events in the coming months, underscoring the need for proactive preparation to accommodate the influx of guests.

Need more information about hospitality services ? Read our  property news  for the latest property updates and trends. If you are looking to buy, sell, or manage property in Indonesia, consider working with our  commercial real estate services  team. We can help you find  commercial property for sale or lease . Our  commercial real estate agents and experts  are here to help with all your real estate needs. If you would like to discuss or learn more about the property market trends as well as  property investment  in Indonesia, connect with our experts or  subscribe  to our mailing list.

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  • Colliers Quarterly Property Market Report Q4 2023 Bali Hotel

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Ferry Salanto

Senior Associate Director

As Head Research Department, Ferry is in charge in providing property market knowledge for internal purposes and for clients. The scope of sectors covered in the quarterly market report comprises office, apartment, retail, hotel and industrial estate.

In regional tasks, the Heads of Research of each country work together in providing regional market reports covering the Asia Pacific region and globally. Currently Research Department is not only operating as a cost-centre department, as he and his team have been assigned by the Central Bank to provide monthly market information.

On the consulting front, the task involves providing a wide range of advisory services to our clients. Working closely with Consulting Department, we help clientsby preparing feasibility studies to determine whether their property projectsare viable from both financial or marketing aspects. 

Nurul Yonasari | Colliers | Jakarta

Nurul Yonasari

Senior Research Executive

Nurul joined in the property industry since 2013. Have experienced as property research for more than five years. Nurul have a special interest in hospitality and tourism industry. Aside than that, she  also have experience as property management which helps clients to take care of everything related to their property

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  1. Travel and tourism in Indonesia

    Prior to 2020, tourism in Indonesia was experiencing steady growth, spurred by increasing numbers of foreign visitors. However, the outbreak of the COVID-19 pandemic in 2020 showed how precarious ...

  2. The Official Website of Indonesia Tourism

    The Ministry of Tourism and Creative Economy introduced InDOnesia CARE, a symbol of support for Indonesia's strong effort in implementing the cleanliness, health, safety, and environment protocols across the tourism industry as mandatory precautions. All to assure travelers that InDOnesia CARE for your safety, health, hygiene and comfort.

  3. Tourism, from The Report: Indonesia 2020

    Indonesia encompasses more than 17,000 islands, spread out over thousands of kilometres between the Indian and Pacific oceans. With the world's largest tropical coastline, Indonesia has become a leading tourism destination in South-east Asia; the country's cultural and natural diversity also offer significant untapped potential. Although the country has seen expansion in tourism in recent

  4. Indonesia

    Tourism in the economy. Tourism has boomed in Indonesia in recent years and is one of the main sources of foreign currency earnings. In 2017, contribution of tourism to GDP amounted to IDR 536.8 trillion, 4.1% of Indonesia's total GDP. In the same year, tourism provided 12.7 million jobs, representing 10.5% of total employment.

  5. Indonesia

    The tourism sector is a significant part of Indonesia's economy. In 2019, tourism directly accounted for 5.0% of the country's GDP. The impacts of COVID-19 saw tourism GDP fall by 56% in 2020 to just 2.2% of the total economy. Prior to 2020, tourism in Indonesia had been steadily growing, fuelled by an influx of international visitors.

  6. The tourism industry continues to recover, as shown by the 52.76

    In the third quarter of 2023, domestic tourist trips in Indonesia reached 192.52 million trips. This number increased by 13.36 percent compared to the third quarter of 2022 (year-on-year). Throughout the third quarter, the highest number of domestic trips occurred in July 2023, which reached 73.69 million trips.

  7. Indonesian tourism profile a year after the COVID-19 pandemic

    Tourism is one of the most important sectors in Indonesia. However, since the COVID-19 pandemic, tourism industries has declined significantly. Restrictions on mobility and activities in public places affect the tourism sector. One of them can be seen from the hotel room occupancy rate (ROR).

  8. Tourism, from The Report: Indonesia 2019

    Globally, Indonesia ranked 42nd out of 136 economies, an increase of eight spots over 2016. Tourist arrivals have recorded gradual growth in recent years - with 14m and 15.8m in 2017 and 2018, respectively, according to the Ministry of Tourism - but a string of natural disasters and other challenges have impacted the achievement of certain ...

  9. International tourism, number of departures

    International tourism, number of departures - Indonesia from The World Bank: Data. Free and open access to global development data. Data. ... World Tourism Organization, Yearbook of Tourism Statistics, Compendium of Tourism Statistics and data files. ... REPORT FRAUD OR CORRUPTION.

  10. Outbound Tourism Statistics 2020

    Domestic Tourism Statistics 2019. July 21, 2023. Domestic Tourism Statistics 2022. June 29, 2023. Outbound Tourism Statistics 2022 ... BPS-Statistics Indonesia. Badan Pusat Statistik (BPS - Statistics Indonesia) Jl. Dr. Sutomo 6-8 Jakarta 10710 Indonesia. Telp (62-21) 3841195. 3842508. 3810291. Faks (62-21) 3857046. Mailbox : [email protected] ...

  11. Is now the right time to invest in Indonesian tourism? Strategy to

    Jakarta, 12 November 2021 - The COVID-19 pandemic is the biggest challenge faced by Indonesian tourism business owners and operators. The number of foreign tourists entering the country in 2020 was only about 25% of the number of tourists in 2019. The decline in hotel occupancy in Indonesia in 2020 also sharply decreased in bookings from domestic and international guests, where in January ...

  12. Indonesia Tourism Sector Research Highlights

    The Report: Indonesia 2020: Tourism. OBG. plus. Indonesia encompasses more than 17,000 islands, spread out over thousands of kilometres between the Indian and Pacific oceans. With the world's largest tropical coastline, Indonesia has become a leading tourism destination in South-east Asia; the country's cultural and natural diversity also ...

  13. Development and importance of tourism for Indonesia

    In 2020, tourist receipts plummeted due to the COVID-19 pandemic. Of the $18.41 billion billion (2019), only $3.53 billion billion remained. This is a 81 percent decrease in Indonesia. On average, each of the tourists arriving in 2021 spent about 328 US dollars. Conversely, the inhabitants of Indonesia spend as much as 949 dollars a year when ...

  14. Indonesia Tourism Report

    Indonesia Tourism Report. $1,705.00. Over 2024, we project total tourist arrivals to Indonesia to fully recover to pre-pandemic levels in 2019. Over the medium term (2024-2028), arrivals to Indonesia will continue expanding, with the Asia-Pacific region driving arrivals growth.

  15. Tourism in Indonesia

    Tourism in Indonesia is an important component of the Indonesian economy as well as a significant source of its foreign exchange revenues. Indonesia was ranked at 20th in the world tourist Industry in 2017, also ranked as the ninth-fastest growing tourist sector in the world, the third-fastest growing in Asia and fastest-growing in Southeast Asia. In 2018, Denpasar, Jakarta and Batam are among ...

  16. Sandiaga: Indonesia's ranking up 12 places in Global Tourism Index

    31 May 2022. Jakarta - Tourism and Creative Economy Minister Sandiaga Uno stated that Indonesia is ranked 32nd, which is up 12 places out of the 117 countries in the 2021 Travel and Tourism Competitiveness Index (TTCI). This is based on the data issued by World Economy Forum in May 2022. "We achieved the 12-rank increase despite facing the ...

  17. Research shows high-end tourism in Indonesia fails to empower local

    high-end. tourism in Indonesia fails to empower local people during. COVID-19. pandemic. Published: May 11, 2021 10:09pm EDT. Soft coral reefs in Tomia Island, Wakatobi National Park. Photo by ...

  18. Technology can bring more tourists back to Indonesia

    Indonesia's information and communication technology (ICT) readiness. Travel & Tourism Development Index 2021, Author provided (no reuse). A World Bank report shows digital payment adoption is ...

  19. Indonesia Tourist Arrivals

    In 2023, tourist arrivals surged 98.30% to 11.68 million, easily beating the government's target of 8.5 million visitors. 2024-03-01. Indonesia Tourist Arrivals Grow 20.17% YoY in December. Foreign tourist arrivals in Indonesia increased by 20.17% year-on-year to 1.14 million in December 2023, amid a sustained recovery in the tourism sector.

  20. Tourism Statistics

    Tourism Statistics. Get the latest and most up-to-date tourism statistics for all the countries and regions around the world. Data on inbound, domestic and outbound tourism is available, as well as on tourism industries, employment and complementary indicators. All statistical tables available are displayed and can be accessed individually ...

  21. VITO Online Report

    Welcome to VITO Online Report Ministry of Tourism and Creative Economy of the Republic of Indonesia

  22. Tourism

    Tourism - covers statistics regarding visitor activity (such as arrivals/departures, overnight stays, expenditures, purpose of the visit, etc.) associated to different forms of tourism (inbound, domestic and outbound), tourism industries activity and infrastructure, employment and tourism satellite accounts. ... (BPS - Statistics Indonesia ...

  23. International tourism, number of arrivals

    International tourism, number of arrivals - Indonesia from The World Bank: Data. Free and open access to global development data. Data. This page in: ... World Tourism Organization, Yearbook of Tourism Statistics, Compendium of Tourism Statistics and data files. ... REPORT FRAUD OR CORRUPTION.

  24. Indonesia evacuating thousands after volcano erupts, as tsunami fear

    Indonesia's risky volcano tourism. As one of the most volcanically active regions on earth, Indonesia's mountains attract thousands of visitors each year. But the deaths of 24 hikers last month ...

  25. Thousands Evacuated As Major Volcanic Eruption In Indonesia ...

    More than 11,000 people are being relocated by authorities after the Ruang volcano erupted at least five times in the past 24 hours.

  26. 76 partners are ready to collaborate through the First Wonderful

    Providing immersive tourism experiences through the collaborative work of everyone involved, following the ethos of Indonesia Incorporated. The goal for this year is to establish collaborative programs through partnerships between the Ministry of Tourism and Creative Economy and co-branding partners, aiming for enhanced sustainability.

  27. Colliers Quarterly Property Market Report Q1 2024 Bali Hotel

    Evidenced by a notable uptick in tourist arrivals, paralleled by improved hotel performance, Bali is experiencing a resurgence in activity, reasserting its status as a premier tourism destination. Traditionally, in the month of Ramadan, tourist footfall tends to taper off, particularly among local visitors, particularly those travelling in ...